February 18, 2010
My last post was about why I feel it’s so important to define your niche or target market. You may agree, you might disagree, but I’ve seen how marketing to a specific market works so much better than trying to reach everyone. Obviously, there are others that think the same way I do, because yesterday [...]
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February 16, 2010
Today I’m going to briefly talk about your niche or target market. This is so important, and I wish more people got why it’s so important to have a specific niche you focus your marketing efforts on. What is marketing, really? Marketing is just communication. And who do you want to communicate with? Obviously, I’m [...]
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